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AI tools, creative workflows, developer deep-dives, and behind-the-scenes from RAXXO Studios.
41 articles
Why RAXXO Prices Everything in EUR
Why every RAXXO product carries one EUR price instead of a currency toggle, and the format rule that keeps it readable everywhere it appears.
Read articleThe Email Every RAXXO Customer Gets After They Buy
The order confirmation email undersold every RAXXO tool for longer than I want to admit. Three rewrites later, here is what actually belongs in it.
Shopify Theme Sections I Rebuild on Every Store
Four sections (hero, proof band, FAQ, CTA) I copy into every Shopify store Schema blocks a non-dev can drag without breaking layout Every text field...
Shopify Metafields Done Right Three Patterns From Production
Typed metafield definitions catch bad data before it reaches your theme List-of-references replaces fragile comma-separated strings for product relations One idempotent resync script beats hand-editing...
The Liquid Patterns That Cut My Theme Build Time in Half
Schema fragments cut section files by 40 lines each Conditional snippets replaced 12 near-duplicate blocks asset_url helpers ended broken image paths for good settings inheritance...
Six Months of Shopify Web Vitals Data What Actually Moved INP
INP dropped from 380ms to 140ms over six months on raxxo.shop Splitting one heavy event handler cut 110ms by itself Lazy-loading the cart drawer JS...
Building a Shopify Section Library Instead of Using a Theme
87 custom sections replace a pre-made theme on raxxo.shop Custom sections cost 3x setup time but kill template lock-in Naming convention rx- prefix keeps the...
Shopify Admin API From Claude: 5 Patterns I Use Across 15 Repos
Product create via Admin API beats clicking through the dashboard every time Blog post POST with metafields saves 12 minutes per article Metaobject sync keeps...
5 Vercel Edge Config A/B Tests That Lifted My Shopify CTR
5 Edge Config A/B test patterns for Shopify storefronts, with Middleware snippets and measured lifts.
Shopify Metaobjects Schema Patterns: 5 Real-World Models
FAQ entries with question, answer, category, and rank fields drive a single accordion section across the whole store Reviews use author, quote, rating, source, and...
Shopify Checkout Extensibility: 4 UI Extension Patterns I Shipped This Month
Post-purchase upsell with BlockStack on the thank-you page added 11% to AOV in 3 weeks of testing Shipping-step gift-note collector replaced a 19 EUR/month app...
From Notion to Shopify Pages via API: A 50-Line Sync Script
A 50-line TypeScript script syncs Notion database pages to Shopify Pages via the Admin REST API Uses notion-to-md to turn Notion blocks into clean HTML...